Jan
13
Written by:
PXA Admin
1/13/2010 4:23 PM
10 commandments for the independent retailer‘s salvation.
1. Embrace Technology (Ad a POS if you do not have one)
2. Boost your online sales (Email Marketing, Social networking) open an online shop if you do not have one
3. Improve customer Service (Add a CRM to your website)
4. Make better in-store signage, information and guidance.
5. Innovate (Get products chain retailers do not have)
6. Don’t use the same deco as the last year.
7. Value your associates
8. Celebrate your success
9. Share your rewards
10. Be AMAZING and have a successful 2010
1 comment(s) so far...
Re: 10 commandments for the independent retailer‘s salvation.
Hello
Customers is always right! Try to be considerate and respectful when excepting all returns unlike most boutiques
take returns in the end it pays off!
When a retailer goes out of their way to offer me a return or credit in a gracious manner they have my business
for life. Nothing is worse then a unhappy customer who shares their annoying experience when visiting your business, make sure each customer is happy when they depart your business!
In this economy customer service and knowledge can set you apart from the big box stores, now selling
better brands.
By Jennifer Prizant on
3/25/2010 2:25 PM
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